Advertising Career Statistics
- There were 442,000 advertising and public relations workers in 2002. Another 56,000 were self-employed, unincorporated workers.
- One out of every five U.S. advertising firms is located in either New York or California. These two states contain 25% of the advertising workforce.
- Lay-offs are common when companies merge, big clients leave, or the company cuts the advertising budget.
- There are about 47,000 advertising and public relations firms in the U.S.
- About 4 out of 10 of these companies do creative work (such as write copy and do artwork) and place their work on television, the radio, the Internet, or in newspapers and magazines.
- Most are international agencies.
- Long hours and evening and weekend work are common, especially when under deadline.
- Only 14.5% of advertising and public relations professionals reported working part-time in 2002.
- Over half of all advertising and public relations firms employ 20 people or less.
